Sungkyunkwan University announced that a research team has identified, through EEG (electroencephalogram) analysis, the impact of “fragrance” on consumers’ emotions, memory, and deep emotional bonds with luxury brands. Going beyond conventional survey-based approaches, this study […]
From sportswear to cosmetics, brands love telling women they are strong and empowered. But women can spot inauthentic, performative messaging a mile away. New research by Macquarie University Ph.D. student Vu Phuong Uyen Ho and […]
As the news cycle shows, Australia and the world are confronting deeply distressing events, with experts warning that schools are increasingly carrying the emotional fallout. Children are coming to school carrying fear, grief and stress […]
Pay any attention to the computer market these days and one thing becomes abundantly clear: RAM—or Random-Access Memory—has gotten pretty expensive. Memory prices have already surged approximately 90% in the first quarter of 2026 compared […]
Few actors are imitated as often as Michael Caine. Even Michael Caine has imitated Michael Caine. His voice has been used in birthday card greetings and been the source of jokes in various comedy sketches. […]
When it comes to the price of financial services such as loans, mortgages, and insurance, the perception of what is “fair” has a lot to do with how wealthy you are. In the study “Seeing […]
There’s a common assumption that if someone starts learning a language when they are very young, they will quickly become fluent. Many people also assume that it will become much harder to learn a language […]
A study by the University of New Hampshire challenges common assumptions about aging and intimacy, revealing that many single adults aged 60 to 83 continue to prioritize sexual activity in their romantic relationships—underscoring the enduring […]
Use of chat and text services has surged since the COVID-19 pandemic, according to Rachel Joy Voth Schrag, a UT Arlington professor of social work. Understanding how survivors use these digital channels, she said, is […]
Sexist. Dystopian. This was how critics labeled a 30-second Peloton holiday ad in 2019 that featured a man giving a woman an exercise bike as a gift. Backlash was so severe that Peloton’s stock fell […]
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